With DryerBro you put your iPhone or iTouch on your laundry machine and it texts you and the remaining members of your household when your laundry’s done. I’m thinking this is going to be HUGE. I mean Facebook took off at colleges right?
Once set up, DryerBro uses an accelerometer and Twilio to send a SMS, email or call to multiple phone when your unmentionables are ready to be picked up.
Says creator Eric Kerr, “We live in a house with 11 dudes, and we’re seriously unorganized about laundry. We all want to use the machine on the weekends, but no one ever knows when the last load was done. It bothered me as a hacker that we had the tools (accelerometer, Twilio) to solve the problem, but didn’t do anything about it.”
So he built DryerBro. “We originally looked to see if an app already used the accelerometer to detect when your laundry is done but we couldn’t find anything – it’s a blue ocean strategy,” he says.
Kerr and company are completely ridiculous, but their thing apparently works. When asked about future plans for DryerBro he told TechCrunch:
“Ultimately we want to build out a hyper-local group buying ad platform for laundry detergents. Rough back of the napkin calculations indicate that we’d need roughly $41 million in financing, so we’re asking friends and family to help pony up the dough. We also want to build out the map of every active dryer in the world to hang on the wall of our office.”
Both the DryerBro FAQ and Promo video are awesome. You can download the iPhone app here. Video below.